Breadcrumbs

Tuesday, 29 October 2013 10:16

South by Southwest (SXSW) Festivals Use Precision Dynamics' Smart Band® RFID Wristbands to Automate Admissions and Prevent Counterfeit Tickets

Written by 
Rate this item
(0 votes)

South by Southwest (SXSW) Festivals Use Precision Dynamics' Smart Band® RFID Wristbands to Automate Admissions and Prevent Counterfeit Tickets

Press Contacts
 
Laura Davis
Marketing Assistant
661.257.0233 x 1535
This email address is being protected from spambots. You need JavaScript enabled to view it.

 

San Fernando, CA (February 26,  2007) – Precision Dynamics Corporation (PDC), a global leader in automatic  wristband identification, will supply South by Southwest (SXSW) with its Smart  Band® RFID (radio frequency identification) Wristband System during  the world-renowned SXSW Music, Film and Interactive Festivals, taking place  March 9–18 in Austin, TX. SXSW  implemented PDC RFID solutions for the fourth consecutive year to automate  admissions, prevent counterfeits, and improve attendees' overall experience.
 
More than 36,000 conference  participants, trade show attendees, and media will attend the SXSW festivals  and conferences. Admission tickets will consist  of either a PDC Smart Band RFID Wristband or an RFID-enabled Access Badge.
 
In 2003, SXSW counterfeit  wristbands were sold with a total face value of as much as $500,000. Since the implementation of PDC Smart Band  RFID Wristbands, instances of counterfeit activity has been eliminated.
 
"The first year we used the  ID bands, we were amazed at how much shorter the lines were at venues," says Eve McArthur, SXSW Operations Director. "There must have been more counterfeit bands  than we thought in the past.  And since  then, though our event is growing significantly each year, the lines have not  grown accordingly."
 
General admissions and  volunteer workers will use a Smart Band imprinted with the official SXSW  logo. The RFID chip embedded in the  wristband contains a unique identification number which verifies the  authenticity of the band and is encrypted for increased security.
 
Industry attendees, such as  bands, and conference speakers and participants, will use an RFID-enabled badge,  also encrypted with a unique ID number, providing admission to secured or  special access areas. Personal  information is not stored on the RFID wristbands or badges.
 
"Smart Band is practically  counterfeit-proof. It is nearly  impossible to duplicate an RFID chip and then place it on a wristband," states Douglas Bourque, PDC RFID Market Development Manager. "The RFID readers used at the event are  programmed to detect fraudulent RFID wristbands eliminating loss of revenue and  unexpected over-crowding due to counterfeit sales."
 
Aside from discouraging counterfeits, the RFID wristbands have added functionality to help  enhance SXSW operations. The RFID wristbands  have the capability to also obtain basic metrics such as the number of total  attendees, dollar amount of purchases made at bars or concession stands,  work-hours and break time for volunteers, and more. The wristbands use a passive 13.56MHz RFID  inlet and cannot and do not track the location of attendees.
 
Visit www.sxsw.com for event  information. For more information on PDC  RFID solutions, please contact Paula Moggio at  818-897-1111 ext. 1330 or This email address is being protected from spambots. You need JavaScript enabled to view it..
 

About SXSW, Inc.

 
South by Southwest (SXSW,  Inc.) is a private company based in Austin, Texas, with a year-round staff of  professionals dedicated to building and delivering conference and festival events for entertainment and related media  industry professionals. Since 1987, SXSW has produced the internationally recognized Music and Media Conference & Festival. For more information, visit www.sxsw.com.
 

About Precision Dynamics

 
With 50 years of experience, PDC is a global leader and pacesetter in the  development of Auto ID wristband systems for healthcare, leisure and  entertainment, and law enforcement. The company introduced the first  patient Bar Code ID Wristband, patented Smart Band® Radio Frequency  Identification (RFID) Wristbands, AgeBand® Age/ID Verification  System, and PDC Smart Kiosk® Cashless RFID System. PDC is  committed to 100% quality in service, design, and manufacturing and has  ISO-9001: 2000 and ISO-13485: 2003 certification. For more information, visit www.pdcorp.com.
Read 203603 times Last modified on Thursday, 01 May 2014 20:38
Login to post comments